2023 Goals

Goal from Company Meeting:

  • Become a world-class marketing and sales operation focused on lead generation through measurement and accountability with referrals, outreach, and marketing promotion.

Process Goals

  • Stay on top of deliverables, responding to requests within 2 hours. 

Product Specific Goals

  • PGM: Open 80 new opportunities and win 22.
  • PGM: Meet or exceed revenue goal of $38,000.
  • GiftWrap: Open 12 new opportunities and win 4.
  • GiftWrap: Meet or exceed revenue goal of $33,000.
  • Gift Administration: Open 80 new opportunities and win 20.
  • Gift Administration: Meet or exceed revenue goal of $80,000
  • Marketing Services: Open 160 new opportunities and win.
  • Marketing Services: Meet or exceed revenue goal of $300,000.
  • Bequest Manager: Open 40 new opportunities and win 4.
  • Bequest Manager: Meet or exceed revenue goal of $6,500.
  • Endowment Sub-Accounting: Open 50 new opportunities and win 20.
  • Endowment Sub-Accounting: Meet or exceed revenue goal of $127,000.